Partnering for Press: How To Find + Share The Story of Your Business SKU: 176090

Have you ever wondered how people get media mentions in Brit + Co, Refinery29, or Bustle?

Or maybe you’ve wondered how people get interviewed on popular podcasts such as Creative Empire, The Strategy Hour, or The Amber Lilyestrom Show.

There's one thing that all of the entrepreneurs and brands have in common: they told the story of their business.

Think about it: what makes you relate to a brand or business that you follow online? What makes you like their Instagram photos, reply to their Facebook Live videos, and buy their products?

It’s the stories that these brands share that helps you, the audience member, relate to the brand on a personal level.

But how do you figure out your own brand’s story?

Join Public Relations Strategist Brittney Lynn and Journalist Alli Hoff Kosik for this free webinar where you'll learn how to find and share the story of your business to land big media mentions.

We live in a media-driven world, and having a strong strategy around securing media for the amazing products and/or services that you have to offer is going to translate into increased visibility and — of course — revenue.

You’ll learn:

  • What is storytelling from a brand perspective
  • Real examples of high profile brands that use storytelling to sell their products & services
  • Why storytelling is so important to growing a business
  • How to begin figuring out the story of your own brand
  • We’re here to help you learn the basics of developing this strategy so you can work effectively with the press and share your story with the world.

More about Brittney:
Brittney Lynn is a PR Strategist for women entrepreneurs worldwide. She has almost 10 years of experience working in the online marketing industry and has a passion for helping others grow their brand through strategic PR.

She's also the host of the Day in the Life podcast, which gives a glimpse into the daily lives of people from across the world who work in a variety of industries. Stepping into the lives of these fascinating guests will encourage, inspire and challenge listeners as they share in each guest's trials and triumphs, learning that we are all connected and are more alike than we realize.

She's based in Dallas, Texas with her husband and pup.  

More about Alli:
In September 2016, Alli Hoff Kosik walked away from her what she thought was her dream job to pursue her love of writing professionally, with only a few contacts and a general idea of how to make that happen. Today, she is a full-time freelance writer. Her work has appeared in Marie Claire and on a variety of Web sites including Racked, Bustle, Brit + Co, Refinery29, and The Kitchn. You can also find Alli blogging at Finding Plan A. She is passionate about reading, running, rainbow sprinkles, her lipstick collection, watching embarrassing reality TV, and wandering her neighborhood listening to podcasts. She lives in Brooklyn with her husband and (in her dreams, at least) three golden retriever puppies.


Add to Cart